Early on in Quibi’s branding process they came to us with an identity that needed a refresh. We gave it a complete overhaul, redrawing the mark and giving it an original and iconic brand color. We created a well rounded strong brand guidelines helping them to a successful launch.
![](https://freight.cargo.site/t/original/i/0d2e39f23c3e308543e240212e2253b65423750cf70bc1a8aa3e5589e3244d3d/Quibi-Cover-2.png)
![](https://freight.cargo.site/t/original/i/805a09400b13c8b4db1a72cbb4142fdcbd2323b978eae93f00232ab9196faa65/B-card.jpg)
![](https://freight.cargo.site/t/original/i/6a3c831e37919b3834df876b5eeac9bf1841098770c618ebfceb27ed7b2d9e3c/QUIBI-SHIRT-8.png)
![](https://freight.cargo.site/t/original/i/ba6ef8531c618dc78aaec691001a2c45c54defc4e9ca7c40598e70457f2bdf0c/QUIBI-SHIRT-3.png)
![](https://freight.cargo.site/t/original/i/b2871377b1352323fb10be9af7adc56a1de380436aed66eefd1b97c806b32294/Quibi-Brand-Identity-Guidelines-10.24.jpg)
![](https://freight.cargo.site/t/original/i/e68c66904afcd853d85ef4cb46fa7b34d89fa40f41bc7b237c8c21a223414e36/Quibi-Brand-Identity-Guidelines-10.245.jpg)
![](https://freight.cargo.site/t/original/i/05c4ab1de2825c51c01984dfd88becd62d87c777a66afa368086300530978b63/Quibi-Brand-Identity-Guidelines-10.248.jpg)
![](https://freight.cargo.site/t/original/i/57d3a33d0c60ff6ee4808626083681ffc8c1d407361a5bda92d3ecf8d100eabc/Quibi-Brand-Identity-Guidelines-10.2410.jpg)
![](https://freight.cargo.site/t/original/i/3c313d2fcab13265889488e50ca5d772a586bc7849bc2d0818be5ed45d1857c2/Quibi-Brand-Identity-Guidelines-10.2411.jpg)
![](https://freight.cargo.site/t/original/i/04060787643dc03202298fff3195c6b98c6a221b2552f487362caec9be3ee811/Quibi-Brand-Identity-Guidelines-10.2413.jpg)
![](https://freight.cargo.site/t/original/i/f252e42a74f4906cdf9fabcc585c15eb2ad61f7f7bc1be90390a56c9265d928d/Quibi-Brand-Identity-Guidelines-10.2421.jpg)
![](https://freight.cargo.site/t/original/i/74d7ba8b036b582813e0302cf5da64fbc9558faebf429aefbc29ad49496e2217/Quibi-Brand-Identity-Guidelines-10.2427.jpg)
![](https://freight.cargo.site/t/original/i/0dfc99867c79dd9e5ac6e1e4011786eb65248ffffbffefe7e9154893eac7a14a/Quibi-Brand-Identity-Guidelines-10.2430.jpg)
![](https://freight.cargo.site/t/original/i/824962b89802b5cd2f30be7cbeeee81c5349240c65286f43108569b9c5ae20aa/Quibi-Brand-Identity-Guidelines-10.2438.jpg)
![](https://freight.cargo.site/t/original/i/afb0cc8397992665cab822b72012da4b47cfb0c9901244dd21295d3d300aa445/Quibi-Brand-Identity-Guidelines-10.2431.jpg)
![](https://freight.cargo.site/t/original/i/9f15bdf225e58891bd8d0ac8a20e11ba3d2ea4ca1336607c50810e8c73ba2041/Quibi-Brand-Identity-Guidelines-10.2432.jpg)
![](https://freight.cargo.site/t/original/i/687e337269ad3d83732801e2c4181e6e7d66767ea662fe29b6d63509f4149497/Quibi-Brand-Identity-Guidelines-10.2434.jpg)
![](https://freight.cargo.site/t/original/i/6f5861e07c3857b1ad56a861901e36260a803d77388797230553775e33811c1b/Quibi-Brand-Identity-Guidelines-10.2449.jpg)
![](https://freight.cargo.site/t/original/i/3ec76a91c9f4173b42e4b261b68ad355e19218d635cbadd0bdff7352797ec841/Quibi-Brand-Identity-Guidelines-10.2450.jpg)
![](https://freight.cargo.site/t/original/i/022f6bd620a00d0f4593a57f5a59432a2cbdfdcdba9bdc856edf1aff1efed061/Quibi-Brand-Identity-Guidelines-10.2457.jpg)
![](https://freight.cargo.site/t/original/i/60ceb70d73ca6ab4ab2c93b742a167276f78099c13947e45ba4c19f2775a86f9/Quibi-Brand-Identity-Guidelines-10.2458.jpg)
![](https://freight.cargo.site/t/original/i/18cdb47c3852a15e185741073834a434fd53b76c31c432b8bbd5c8ea352ebf76/Quibi-Brand-Identity-Guidelines-10.2461.jpg)
![](https://freight.cargo.site/t/original/i/af46b7a9aaaf0e83acaebac70dc0161067ef2bcd65b4589a0522cac4154d37ac/_BUILD_5_COLORED-2_1.gif)
![](https://freight.cargo.site/t/original/i/98949698cac3f51da53b64e4b20335131fae468fa2968d50e16bd9fa8cc191bd/QUIBI_MOCKUP.gif)